Digital Transformation

In the modern era, businesses thrive on information technology (IT). However, a competitive edge stems not solely from technology access, but from its effective utilization. With technology evolving rapidly, managers must cultivate skills to decipher technology’s potential for their business and its value-creation possibilities. This program delves into harnessing signiicant technological advancements to reshape businesses and industries in the marketplace fundamentally. In a landscape where technology governs, this course empowers managers with insights into leveraging major technological strides to enact transformative changes. Complex technologies like IoT, big data, cloud, and the future internet take center stage, driving business evolution. Emphasis rests on devising holistic business strategies, encompassing general management, organizational culture, and inancial and marketing acumen, to effectively navigate these transformations. Participants will grasp the power of strategic technology integration, equipping them to lead businesses towards competitive advantage in the everevolving digital age.